Owner & Managing Director
Having been born into the hotel industry on both sides of the family, it is fair to say that Patrick Burke was never going to be anything but an hotelier. Educated at St Michael's School, Jersey and Stowe School, Buckingham, Patrick gained an Honours Degree in Hotel and Catering at the University of Surrey. Patrick then spent five years on the management team at two of London's leading five star hotels – The Carlton Tower in Knightsbridge and the Intercontinental at Hyde Park Corner before going on to manage hotels for Mark Warner in several European destinations including France, Switzerland and Greece.
On his return to Jersey, Patrick became actively involved in the local tourism industry and served for ten years on the committee of the Jersey Hospitality Association. He was a member of the strategy group which developed the first business plan for Jersey Tourism and was also closely involved with the re-launch of the Jersey Conference Bureau.
In May 1987, Patrick succeeded his father, Henry as Managing Director of The Atlantic Hotel and soon embarked on a development programme to upgrade every aspect of the property – a process which led to The Atlantic Hotel's admission into membership of Small Luxury Hotels of the World in 1993 – and continues to this day.
Over the years, The Atlantic Hotel has won many awards including four Red Stars and four Rosettes from the AA, the AA's Courtesy and Care Award for England, the Conde Nast Johansens award for Best Service in 2006 and 2014, as well as a coveted Michelin star. This dedication to creating a world-class hotel that is consistently praised for its exceptional levels of service led to The Atlantic being named 'Independent Hotel of the Year' at The 2014 Cateys.
Patrick was first appointed as a Director of Small Luxury Hotels of the World (SLH) in 1999. Elected from the membership by their peers, the International Board represents the interests of over 500 member properties in over 80 countries around the world. Patrick was elected Chairman in 2006 for a three year period during which time he worked closely with the management company to ensure SLH's continuing success at a time of rapid change. Patrick remains deeply committed to SLH, having visited over 240 member properties around the world.
Patrick is a passionate ambassador for Jersey and works tirelessly to strengthen the public perception of the island as a luxury destination. In 2010 Patrick co-founded the Luxury Jersey Hotels (LJH) consortium, designed to leverage the combined resources and marketing investment of a group of local hoteliers to identify and attract new market segments to Jersey. For the last seven years Patrick has served as Chairman of LJH and during this time he has achieved both national and international recognition for the island as a leading gastronomic destination.
In 2011, Patrick opened a second restaurant, Mark Jordan at the Beach, in St Aubin's Bay in partnership with his then Executive Head Chef to provide his guests with a relaxed addition to the celebrated Ocean Restaurant. Whilst the proposition of the bistro-style restaurant is different, the ethos remains the same; exceptionally high quality produce cooked simply, partnered with attentive service in a stunning location.
Inspired by the gourmet scene on the island, Patrick launched the annual Eat Jersey Food Festival in 2015. This brought together a brigade of renowned chefs from the Channel Islands, England and France for a weekend of gourmet events in November, showcasing the finest Jersey produce. The Festival attracts nationwide media exposure for Jersey and also enables The Atlantic Hotel to extend its philanthropic partnership with the Durrell Wildlife Conservation Trust.
Patrick Burke's contribution to the hospitality industry has been recognised by his admission as the sole Channel Island member of the Master Innholders. The award of membership to the Master Innholders is a lifetime award and along with the exceptional honour of being granted The Freedom of the City of London, its members are elevated to Fellowship of the Institute of Hospitality.
Patrick is married to Treena, also a Director of The Atlantic Hotel, and they have three sons – Harry, George and Tom.